Monday, September 8, 2008

Using the Link List To Promote Your Other Lenses...On EVERY Lens You Create!

I happened upon this trick by mistake; it made sense to add it to one lens, and then I thought, "Duh, why don't I do this on every lens?"

What is it?

I have a link list module at the bottom of every lens that is titled, "Other Lenses By I.C. Jackson You Might Enjoy". I put it after the guestbook so that it doesn't seem spammy - you just about have to be looking for more to read to even see it. Regardless of where it is on the page, the backlinks count, so in that respect, it's definitely a win-win. The placement is professional, and the value is priceless - it helps to create a web within the web for your content. And one of the keys to consistent traffic is keeping all of your content as connected as possible.

If you aren't already doing this or something like it, be sure to add it - it will increase your exposure, and the updates to your lenses will help increase lensrank, too!


To your continued success,

I.C. Jackson

Tuesday, September 2, 2008

The Power of the Team: Making Sure People Know You're Alive

So you're building Squidoo lenses about everything you know and love.

Great.

How will you get traffic to them? How will you get them rated? Who will add your lenses to their favorites?

Your team, that's who!

I'm not talking about getting a group of people together to try and game the system; the kind of team I'm referring to is built through networking. I'm talking about a group of like-minded squids who genuinely enjoy and appreciate each other's advice and support. It's not a rating club or a traffic exchange - it's the band of merry squids whom you bond with along your Squidoo journey.

Some you will team up with very directly and deliberately. Some will stop by your lenses from time to time as you will theirs. Either way, your lenses get regular and repeat traffic from squids who are on your "team".

This is not to say that search engine traffic and social bookmarking won't bring your lenses traffic; in fact, most of your traffic will probably come from sources outside of the Squidoo community. However, your internal support from within the community will help to get your lenses rated, emailed, favorited, and lensrolled. That brings more traffic and exposure, and search engine traffic just doesn't develop that kind of full life for a lens.

Do you have a team of followers and supporters within the Squidoo community yet? If not, get into the game, baby! Things you can do to make more friends and allies on Squidoo include:

Visiting the SquidU forum and becoming a regular participant.

Join The 60 Day Squidoo Challenge and become an active participant in the group for the challenge.
We're a great group of folks who support each other. We all work as one big team.

Browse some of the other blogs dedicated to Squidoo. There are other squids who you may hit it off with personally and begin to visit on the site and vice versa.



Just become a squid who networks and visits others' lenses - what goes around truly does come around :-)


To your continued success,

I. C. Jackson